New Online Gallery Changes The Way Contemporary Art is Bought and Sold

NEWS RELEASE

New Online Gallery Changes The Way Contemporary Art
is Bought and Sold

Circuit Gallery Launches Thursday, October 29th at The Department
With Exhibition Featuring The Works of Twelve Local and International Artists

www.circuitgallery.com

Toronto, ON – October 6, 2009 — Photographer Susana Reisman and art historian Claire Sykes are the partners behind Circuit Gallery, a new online gallery that promises to change the way contemporary art is bought and sold. Taking a bold approach to the business of art, the duo have flipped the conventional art world formula of high prices for small editions or unique objects and instead will offer larger edition works by serious contemporary artists at prices that are affordable to everyone.

“Digital technologies have changed both the way many contemporary artists now work and how images are distributed and enjoyed,” says Sykes. “This fundamental change has allowed us to break out of the old constraints and bring quality contemporary art to people at a price they can afford.”

“By offering works in larger editions and selling through the Internet we are able to keep the costs low,” adds Reisman. “It is really pretty simple, we want collecting art to be both easy and accessible.”

Primarily focused on the beginner or novice collector, Circuit Gallery also offers more seasoned collectors the chance to experiment. The gallery has an exclusive relationship with a growing roster of established and emerging artists from Canada, the US, Venezuela, and Japan, chosen for their ability to deliver work that is “fresh, visually engaging, and relevant.”

Currently, Circuit Gallery features the work of 12 artists:

Robert Bean, David Clark, Bill Finger, David Grenier, Dan Larkin, Heather Layton, Akihiko Miyoshi, Stefan Petranek, James Rajotte, Susana Reisman, Roger Sayre, and Sharon Switzer.

Prices for work on the Circuit Gallery Website range from $30 to $120 (CAD) and include photographic, digital and print-based works on paper. All of the gallery’s editions are limited to 500 and offered as ink-jet prints (giclée) or digital c-prints (chromogenic photographs). Artists supervise the printing of their individual work. Each work is numbered and includes a signed certificate of authenticity.

Circuit Gallery is fundamentally artist-centered and was conceived as a complement to conventional gallery (or dealer) representation as well as an alternative means to bring great work to a wider audience. Several of the artists represented by Circuit Gallery have conventional galleries and dealers through whom you can see and purchase other works.

The official launch of Circuit Gallery takes place Thursday, October 29, 2009, from 7 PM – 10 PM at The Department, 1389 Dundas Street West, Toronto. Artists in attendance include: David Grenier, Dan Larkin, Stefan Petranek, James Rojotte and Sharon Switzer. The accompanying exhibition runs from October 26 until November 1, 2009.


About Circuit Gallery

Circuit Gallery is the shared vision and collaborative product of Susana Reisman and Claire Sykes. The gallery specializes in high-end editions of works by emerging and established contemporary artists with an emphasis on photographic, digital and print-based works on paper. For more information, visit www.circuitgallery.com or follow the daily conversation at www.twitter.com/circuitgallery.com.

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For more information, contact:
Claire Sykes, Partner, Circuit Gallery
Tel: 647-477-2487
E-mail: claire@circuitgallery.com

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